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Survey Reveals America's Holiday Baking Behavior And Entertaining Preferences Trusted brands offer tips and insights for better baking this holiday season

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OAK BROOK, Ill., Nov. 17, 2015 /PRNewswire/ -- The holiday season is a time for celebrating traditions and entertaining family and friends, which often leads to increased cooking and baking. Americans don't mind spending more time in the kitchen, with 73 percent admitting to a higher level of excitement for baking during this time*, according to a recent survey commissioned by Fleischmann's® Yeast and Karo® Syrup brands. Four out of five Americans (83 percent) typically bake cookies of all baked goods throughout the year.* This increases to 93 percent during the holidays, with 61 percent baking three or more batches of cookies.* Avoid dry, crumbling cookies by adding...

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